Mahjong Fairy Report: March
It’s a slow day in the parlor as I write this. Opening a parlor in the middle of spring break in Japan is a tough task in itself. Add in the non-smoking aspect of Mahjong Fairy and you’re looking at a slow start but a lot of loyalty from those that come. But we’re getting more games and tables in everyday and I’m learning a lot about running a parlor instead of just playing like I have been in the past.
In April we’re running 2 campaigns to call on the masses. First, we’re having a contest for all players: Who can come to Fairy the most days in one month? The top 5 people who come the most days (they must play 3 games to count as 1 day) gets 500yen back for each day they came at the end of the month.
Our other new campaign is for students. Any university student can buy a pack of discount coupons: 2000 yen for 10 games. That’s a 100yen discount off each game. They can buy as many coupons as they want until the end of May. This is a great deal since the rake eats up most of the profits. 100yen for each game is huge!
I’m thinking of running a few more specials. Our food menu is currently Yakisoba, Cup Noodles and Pizza Toast. These run from 200-300 yen. I want to sell a morning pack: Anyone who comes to the parlor before 1:00pm can buy a pack of 3 games and a free breakfast for 900-1000yen. This hasn’t started yet, but what do you guys think? It copies a service that they have at a parlor Garthe works at and it’s a great way to get tables going early in the day.
I also want to start lessons in the mornings. I’m thinking to aim at the older crowd, the retired group that has time and wants to use their mind. Any feedback on this? I’ll set up a topic in the forums and I’d love to hear some ideas!
I’ll report again next month.
Please post on the forums here.
